You know that old saying, “a picture is worth a thousand words”? Well, when it comes to your brand, it’s more like ten thousand – and most of us have no idea what our photos are actually saying.
Take a quick scroll through your social media or website right now. What do you see? A lovely headshot from 2017 where your hairstyle’s changed more than your phone model? A few snaps your mate took at that networking event with questionable lighting? Or maybe just… no photo at all, because “you hate having your picture taken”?
Here’s the thing: people buy from people. Your audience wants to know who they’re working with. They want to feel a connection. They want to see your face, your energy, your vibe. First impressions matter, and in a digital world, your photo is often the very first handshake your potential client receives.
And if the only visual you’re giving them is an outdated, stiff, or half-hearted photo, you might be sending the wrong message. You might be saying “I’m not confident in my business” or “I’m not taking this seriously” – even if the reality is you’re just too busy or a bit camera-shy. It’s like turning up to a meeting in your pyjamas—comfortable for you, but maybe not quite the message you meant to send!
That’s where I come in. My branding shoots aren’t about looking perfect – they’re about looking like you, at your best, in a way that feels true, approachable and full of personality. I help you translate who you are and what your business is about into imagery that does the talking for you when you’re not in the room.
Whether you’re a coach, a maker, a wellness practitioner or an accountant with flair, your branding images need to represent you. Not a polished, impersonal version, but the fabulous, real you. The you your clients will love working with.
So ask yourself: what’s your current photo saying about your brand? And if the answer makes you cringe a little, maybe it’s time to change the narrative.
Drop me a message, and let’s create something that speaks volumes – the right way. You deserve images that make people stop scrolling, start smiling, and say, “Yes, I want to work with them.”
